BBA/Batch 2022-25/AY 2023-24/Sem VI/Specialization Elective : Marketing Management

Advertising and Public Relations

Catalogue Code: T2460
Course Type: Generic Core Course
Total Credit: 3
Credits (Theory): 2
No. of Hours: 45
Internal Marks: 30
External Marks : 45
Total Marks: 75
Course Code: 206210612

Fundamentals of Marketing Research, 2024-25

Catalogue Code: TM2055
Course Type: Generic Core Course
Total Credit: 3
Credits (Theory): 2
No. of Hours: 45
Internal Marks: 30
External Marks : 45
Total Marks: 75
Course Code: 206210611